design experience(s)

Capital One, Multiplayer Game

// theming, interaction design, UI, print production

capital One, multiplayer game

 
 

“Capital One reached out to Immersive Tech with a need for an engaging, easy to setup, fun, and on-brand experience that they could take to college and high school campuses around the country. Touch screen panels, switches and buttons were integrated into into the body of a custom road case to allow for maximum ease of transportation. A high-spec custom computer is housed inside to power each unique display and drive the custom Unity game developed for the experience. Designed to adapt for 2-6 players, the experience is setup for a 15 minute runtime with a post-game summary at the end. Immersive Tech was able to demo this at the Capital One campus in Richmond, Virginia in preparation for their upcoming campaign.”

See more from the Capital One project at Immersive Tech

houston, we have a problem

Designing a coherent user interface for players on any side of a screen presented some very unique challenges for our FTL-inspired multiplayer game. With multiple players racing against the clock to save a doomed space station, it was crucial that our design language was clear and consistent throughout the experience. This was a very complex custom-built project, which meant each design decision had multiple downstream effects on other departments like fabrication and programming. By paring UI elements down to their simplest forms we were able to a create a light sci-fi theme without adding extraneous visual noise. In the end, early demos like the one in the video above were met with overwhelmingly positive responses.